10 June 2026
What is Customer Lifetime Value (CLV)?
Learn how to calculate, measure, track and improve the lifetime value of a customer using a simple formula to power the performance of your business.
Sometimes a parcel can’t be delivered, so it needs to be returned to sender. What does this mean for your business?
If a parcel can’t be delivered, it can be returned to you labelled with ‘return to sender’.
Return to sender is different to a customer returning an item in line with your returns policy.
Why is return to sender important?
Returning an undelivered parcel gives you a chance to work out the best next step for getting your customer’s order to them.
Why might a parcel not be delivered?
There are a few reasons a parcel might not be able to be delivered, including:
- The address on the shipping label was incorrect or incomplete
- The customer hasn’t picked up the parcel from the Post Office within 10 business days
- It was delivered to an incorrect address
What happens if your package isn’t able to be delivered?
In cases like those listed above, the parcel is labelled ‘return to sender’ and will be sent back to you.
How can you make sure a return to sender gets back to you?
When you send a parcel to a customer, always make sure your return address is clearly labelled.
MyPost Business is here to help with your deliveries
From automating label creation to booking parcel pickups, MyPost Business is designed to help eCommerce businesses save time and money.
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