🛍️ More Australians are holding out for the right deal — and they’re watching the sales calendar.
New eCommerce data shows 58% of shoppers are delaying purchases to wait for a sale. During Black Friday 2024, Aussies spent $2.2B online. In total, online shopping now reaches $69B a year across 9.8 million households.
To help our business customers prepare, we’ve released the eCommerce Sale Event Calendar (Jul–Dec 2025) — packed with key retail dates like Click Frenzy, Black Friday and Singles Day, plus tips to meet customer expectations during peak periods.
💬 This is a simple, practical resource for our eCommerce customers — and it’s free.
👉 Help them plan ahead and maximise sales. Share the calendar on LinkedIn.
